By putting your work online, you are building your professional credibility. At the same time, in the work you are sharing you can link back to your website, blog, Twitter account, LinkedIn profile, and any other online profiles you’ve created.
In addition, you can link to your shared work from your website, blog, LinkedIn profile, and any other online profiles you’ve created. You can also use Twitter or your blog to promote your shared work.
All of your sites and profiles will benefit from the links to and from one another in the search engine rankings.